Strictly punish website title cheating! Baidu will launch Qingfeng algorithm at the end of September

Baidu Webmaster Platform released a message today saying that in order to ensure user search experience and promote the healthy development of the search ecosystem, Baidu Search will launch the Qingfeng algorithm at the end of September, aiming to severely punish websites for cheating through page titles, deceiving users and getting clicks. behavior.

　　What is webpage title cheating?

Acts such as fake official websites, fake website titles saying that there is a certain download but in fact do not provide this download, or deliberately piling up keywords in the title, etc., all belong to webpage title cheating.

Among them, false title content means that the content expressed in the title is inconsistent with the content of the web page and is suspected of deceiving users; deliberate title stacking means that keywords are repeated many times or excessively stacked in the title.

How will Baidu Search severely punish website page title cheating?

The "intensity" of the Hurricane algorithm has not yet faded, and Baidu Search has launched the Qingfeng algorithm. This is undoubtedly not a fatal blow to the vast number of webmasters who love to take shortcuts. However, from the perspective of network ecology and user experience, Baidu Qingfeng Algorithm greatly facilitates users. In the long run, the Qingfeng algorithm is also conducive to the development of real websites and is beneficial to the entire Internet.

Recently, the webmaster college has launched the "Detailed Explanation of Web Title Cheating". Based on the detailed explanation, webmasters can self-check and rectify the website title content as soon as possible to avoid losses caused by the hit algorithm.