Baidu has canceled the external chain function: webmasters no longer need to waste time and money on external chains

Foreword: On the evening of the 3rd, Baidu's webmaster platform released an article of information "Upgrade of Hyperchain Algorithm, Offline of External Chain Rejection Function". From this article, the seemingly ordinary information revealed heavy news: Baidu has upgraded the Hyperchain algorithm, and the External Chain Rejection Function has been offline. If you refuse garbage external chains, you may not be able to find the button to reject external chains. In addition: Baidu Webmaster Platform fully appeals to webmasters to stop wasting time and money by making external links for websites. Therefore, it has been confirmed and affirmed: Baidu officials have completely canceled the external chain function. If webmasters continue to do external chain, it will only be futile and a waste of time!

As early as the beginning of April, Lao Lu, the moderator of the Baidu Webmaster Forum, posted a comment collection post on the cancellation or weakening of external link functions. The main content of the post was to collect webmasters 'views and thoughts on the cancellation of external link functions, which allowed external link functions to go or leave a lot of valuable suggestions. Moreover, at the end of April, at the Baidu Webmaster Salon in Beijing, official personnel of the Baidu Webmaster Platform explained on the salon the cancellation or weakening of the external chain function: the external chain function was about to be cancelled and replaced by friendly links, but Baidu will retain and trust high-quality and important external chains in a very small range. If webmasters do external links again, they only need to obtain hyperlinks to some important and basic content-related sites to meet Baidu's external links requirements. But such an external chain can be said to be even more difficult! Well, it can be seen from the above that Baidu has indeed made a certain determination to cancel the external chain function. Otherwise, the hyperlink algorithm would not be upgraded and the external chain rejection function would be offline in early July.

On the other hand: Baidu's hyperlink algorithm upgrade this time can be said to be both happy and sad. The good news is that webmasters no longer have to work hard to do external links. They only need to exchange high-quality friendship links and go to high-profile related websites to do external links. There is no need to manually refuse garbage external chain owners. Baidu will automatically filter out garbage external chains, which can be said to be fully automated. The sad thing is: the cancellation of external chain functions may make the majority of webmasters think: ldquo; external chain functions have been cancelled, how can we optimize the rankings of website keywords? amp;rdquo; As a result, a group of webmasters began to feel confused. Moreover, they will think that the external links they worked hard to make for the website were all in vain? Wait a series of sad reminders. In fact, regarding the move made by Baidu this time, it is not so much a happy event as a happy event. The webmaster can be liberated from his external chain work!!!

1. From now on, stop doing external links to websites and only pay attention to friendly links

Baidu's hyperlink algorithm has been fully upgraded this time. It can be seen from the inside to the public beta that the algorithm has expanded its coverage of junk external chains after the upgrade. At the same time, Baidu has cancelled the external link rejection function. From now on, website administrators will no longer need to manually reject it. Baidu will fully automatically handle spam external links. The key point is: Baidu is paying more and more attention to friendly links, while Baidu will filter and treat external links on other websites as garbage, but Baidu will trust high-quality and important external links in a very small range. Be careful: Do not touch the green radish algorithm!

2. From now on, increase the quality and user experience of website content

After the hyperlink algorithm is upgraded, the external link function has really been cancelled, and the external link rejection function has been offline. Webmasters can no longer have to do external links to the website. They only need to do a good job in exchanging high-quality friendship links. Therefore, from now on, we must increase the quality and user experience of building website content. In fact, Baidu canceled external links this time mainly because it wants the majority of webmasters to pay attention to content construction. Baidu does not want webmasters to create spam for the Internet every day. Baidu wants webmasters to make more high-quality content, so that users can get corresponding needs and experiences. Regarding website content construction,honmau MediaIt is recommended to refer to Baidu's official documents. 3. From now on, the original work plan for website optimization will need to be changed.

From now on, webmasters, webmasters, and seoers who originally struggled for the external chain will have to make appropriate changes to the website optimization work plan. You can cut off the original external chain work and let most of the work content be used in website content construction and exchange of friendship links. Of course, if a company or individual webmaster is willing to spend money, he can purchase high-quality external links and high-quality friendship links on well-known websites 1-2 times a month. As for those garbage chains, there is no need to do it. You can change or fine-tune the original work plan for website optimization according to the situation.