SEO is not everything, it is just a tool for online marketing

Now if you ask what kind of company needs to do SEO, you can basically get an answer: all companies need to do SEO. Because we know that websites are for two types of people, one is search engine robots, crawlers or spiders, and the other is our customers. Of course, it must first be seen by search engines before it can be seen by customers. So if your corporate website is not optimized, then even search engines will not look at your website, so how can customers see it?

Nowadays, there are more and more SEO training classes outside, and there are also more and more SEO companies. Therefore, as long as current business owners are not so conservative and rigid, they basically know that their websites must have a good ranking, but they are afraid that bidding will cost too much money and their own websites cannot afford it. They also heard that SEO can get good rankings for free, so more and more websites have been optimized.

It seems to be prosperous now, but what is the actual effect? We know that there is a 20/80 rule, which means that if there are 100 corporate websites in this industry that have been optimized, then the successful ones will be in the minority, there may be 20 better ones, and the rest will basically have no effect. In other words, the location of the search results page is limited, and everyone wants to get a good ranking. However, the more people participate, the seemingly free method of obtaining rankings means that the competition will become more and more intense. The more intense the competition, the cost will rise. Of course, relatively speaking, the price/performance ratio will still be higher than the bidding price, because the price war in bidding will be more terrifying at this time! In this case, for most corporate websites, there are already so many promotion websites in front of them. Even if you try your best to get a good free ranking, a lot of traffic has been blocked in front of them. On the surface, there seems to be no loss, but there is a time cost involved. After all, free SEO still takes a relatively long time to be effective.

In fact, some experts have long suggested that seo is not a panacea, it is just a tool. It's like a kitchen knife. Some people use it well, but some people just find it difficult to use. Therefore, when I took over the company's website, I made a layout for the entire network marketing, not only to do SEO, but also to do SEM to truly achieve full-network marketing.